Methodology

Our Methodology We blend cutting-edge data analytics with expert football knowledge to deliver insights that drive performance and strategy. Data Acquisition We collect vast amounts of match data from multiple trusted sources, including live feeds, video analysis, and sensor tracking…. Read More

Substitute Interval Model: quantifying the change in win probability when a player is on or off the pitch

Measuring impact in football. That remains one of the fundamental topics in my quest for new models and scores. On an individual level, I’m looking for a way we can evaluate and measure a player’s impact on the game away… Read More

Cutbacks and WWC 2023

I was watching Australia’s goal against France this morning, and what caught my attention was the assist — a well-executed cutback. In that moment, it dawned on me: cutbacks are becoming increasingly prevalent in national teams as a strategic approach… Read More

Kyra Cooney-Cross — scout report

On deadline day, Arsenal signed Kyra Cooney-Cross and I think I speak for many followers of Damallsvenskan and A-League: wow! Cooney-Cross has had a good World Cup, but that’s part of her journey. So, it’s time to have a closer… Read More

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